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Research papers

The role of staff research in total quality management

This paper draws from MORI's wide experience of conducting employee attitude studies to show how such research can help answer those questions. It will also illustrate the value of research in providing a benchmark to measure improvement over time...

Catalogue: ESOMAR Congress 1993: The Many Faces of Quality Now And In Future
Author: Susan Walker
Company: Ipsos MRBI
September 1, 1993
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Citation

Walker, S. (1993a, September 01). The role of staff research in total quality management. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-role-of-staff-research-in-total-quality-management